FastSaying
On Day One, a start-up is a faith-based initiative built on guesses.
Steve Blank
Built
Day
Guesses
Initiative
Start-Up
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Any dispassionate observer would recognize that on Day One, a start-up has no customers, and unless the founder is a true domain expert, he or she can only guess about the customer, problem, and business model.
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All too often, a corporate innovation initiative starts and ends with a board meeting mandate to the CEO followed by a series of memos to the staff, with lots of posters and one-day workshops. This typically creates 'innovation theater' but very little innovation.
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