No book or magazine article is for "everyone" so know your audience, then target them with your writing.

Hook your editor with a strong opening sentence to bring attention to your writing.

Twenty seven years ago, during my first romantic relationship with a boy, I started keeping a diary about my thoughts and experiences. That diary formed the basis of my novel “A Dream of Two Moons,” the title of which comes from some paranormal occurrences from real life.

This is my 25th book over 28 years, and to still be able to write a book and be a best seller again is remarkable. I'm impressed, myself, and very grateful.

A real book is not one that we read, but one that reads us.

. . .In a heartbeat, you will fall right into that novel, that poem, the story that you are most in love with right now. When you learn to be able to decide in the moment to take breaks from your internal voices—even though it’s only for a split second—you will be taking your first baby steps toward the full-out exhilaration of living in the midst of the wholly realized writer’s life.

Then all the negatives—yes, even your cherished writer’s block ego trip—will fade into background noise, then you will find silence, and your story will take over. Before you know it, you will be working calmly and clearly for hours, rather than for a couple minutes.

1 hour, not 1 second, 2 hours, not 2 seconds, 3 hours, 4 hours, 5 hours of allowing your mind to come to rest from the horrid, every day, mental chatter we lock ourselves up with—a time to anchor within the natural spaciousness that you already know instinctively, know from deep within will make you feel full inside. . . .