Lots of data gets collected through the latest technology today, and not all of it is about people's consumer preferences.

Creativity is essential to particle physics, cosmology, and to mathematics, and to other fields of science, just as it is to its more widely acknowledged beneficiaries - the arts and humanities.

The standard model of particle physics describes forces and particles very well, but when you throw gravity into the equation, it all falls apart. You have to fudge the figures to make it work.

[On the practical applications of particle physics research with the Large Hadron Collider.]

Sometimes the public says, 'What's in it for Numero Uno? Am I going to get better television reception? Am I going to get better Internet reception?' Well, in some sense, yeah. ... All the wonders of quantum physics were learned basically from looking at atom-smasher technology. ... But let me let you in on a secret: We physicists are not driven to do this because of better color television. ... That's a spin-off. We do this because we want to understand our role and our place in the universe.

If you are a responsible scientist, you are going to present your new results in a paper, and maybe if, over time, things are established, and it's prime time for the public to hear about it, then you include it in a book.

There could be a vestige of extra dimensions hidden in your kitchen cabinet.