Keep in mind it is your most important marketing tool, ... People will spend $200 on a 3-by-3 inch ad in the paper, but they don't want to spend $75 on a business card that's going to do them a heck of a lot more business.

Bill Hopkins

Related Quotes

Apparently the Army recognized my father's intellect and decided it would be a waste to make him a grunt.

— Bill Hopkins

I tell my customers: Don't let them sit in a box. Please, use them!

— Bill Hopkins

He was in pretty good health until about four months ago when the cancer came back.

— Bill Hopkins

It always concerns me when a homegrown company like Roanoke Electric Steel gets tied up with management control outside the city and state.

— Bill Hopkins

Stay away from trite ones like, 'Where the customer is always king,' because it really means nothing.

— Bill Hopkins