It's one of the sports that is better to watch that way.

Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions.

Ultimately, we wanted Nike to be the world's best sports and fitness company. Once you say that, you have a focus. You don't end up making wing tips or sponsoring the next Rolling Stones world tour.

Talk radio has almost ruined the sports fan.

Be bold. If you're going to make an error, make a doozy, and don't be afraid to hit the ball.

We've got some high expectations for all our sports programs, and we're certainly looking for some improvement in our women's basketball program.