It's great to achieve recognition from our peers in the advertising arena affirming our impressive in-game advertising offering.

Our vision for helping advertisers to capture the extremely rich branding opportunities that in game advertising presents is very much in synch with market demand, and the concurrent recognition we have been given seems to indicate this as well.

We're giving talented people the opportunity to work closely with the real innovators in the in-game advertising industry. New recruits would be able to develop campaigns for leading global brands such as Ben Sherman, Red Bull and Orange, work with top publishers, and most importantly have a hand in shaping the hottest advertising sector.

This was a difficult decision. Although initial readership and advertising response were encouraging, we now believe the market will not support our business expectations.

As a breakout business, we are creating a workable vision with a value proposition that is clear and covers all the important bases, including fully harnessing the energies of a top management team. Taken together, these practices constitute our breakout strategy.

That's very close on the horizon. Our next software release will actually allow us to place TV spots inside games.