It's a matter of walking down different aisles in the grocery store.

It is just a matter of walking in a different aisle in the grocery store and ordering vegetarian food in restaurants.

Our hunting areas are the grocery store.

With families, it's a bigger dynamic. One family member can ruin it for everyone.

The solutions have to fall within their ability, time and money. If a mother only has 20 minutes to make dinner, and her family really loves chili, they work within those boundaries while providing new options.

A lot of people in line at the grocery store think that they know me, but they don't.