It's a Japanese way of thinking, that I give value for my merchandise. So I don't want to sell unnecessarily expensive dresses and make just 10 or 20 and then feel satisfied. I want to design for real women who can afford my dresses.

Tadashi Shoji

Tadashi Shoji

Afford Design Dresses Expensive Feel Give Japanese Just Make Merchandise Real Real Women Satisfied Sell Then Thinking Unnecessarily Value Want Way Who Women

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I design to make women feel confident and beautiful.

— Tadashi Shoji

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Anyone can wear my dresses. They will look good on any figure, no matter what shape you are. I want to celebrate a woman's inner strength, to inspire real women and make them feel confident and beautiful.

— Tadashi Shoji

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I do not discriminate about size. I design dresses to accentuate a woman's positives, whether you are a size 0 or a size 3X.

— Tadashi Shoji

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It takes a real designer to design for real women.

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Don't wear dresses that are too tight. A size number is just a number. If the fit is comfortable, it will look more elegant.

— Tadashi Shoji

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