It is clear that Premiere as a television group is harmed. We are not fighting with the same weaponry.

It just doesn't make sense that the matches are shown in free TV directly after a live broadcast in pay TV. This way of thinking is anachronistic and limits the clubs from getting more income.

Ahead of the 1974 World Cup, many households swapped their black-and-white TV sets for a color TV. We are expecting a similar drive through next year's World Cup.

With Champions TV we are establishing a new brand as a starting point for Premiere's free-to-air TV operations. Our medium-term focus will be on sports.

Premiere is solidly ... positioned for the future competition in the TV market.

This was the first half. We're now about to start the second half.