Instead of having 50 or 60 percent coverage, [the WB Network] could get a full national footprint. The Emmy really underscores the substantive impact this had as a proof point, as a real force in changing the broadcast industry.

We're creating a centralized way for the NFL to take all of the game footage, digitize it, add all the metadata and make it available for all of the producers to access on a PC. That kind of flexibility makes you more efficient for traditional programming and paves the way for next-generation applications.

We've said all along that our goal was to get a more national footprint for the league. But we've always wanted to do it the right way - by going to the right places with stable ownership, solid arena deals and proven basketball markets. We feel sure we're moving in the right direction.

Let's face it. Their footprint is going to get smaller. They're not going to be a national carrier any longer,

I do what I do 100 percent, ... If I'm for you, I'm for you. And if I'm against you, I'm against you.

Lloyd's of London was so expensive (to insure the game coverage), it was cheaper for CBC to put a full crew in a stand-by game, whether we got on (due to inclement weather in the primary game) or not, ... I think that we got on the air for about five innings in three years.