Information bounces off a proxy that we operate. It encrypts all the traffic and scrambles the URLs, so there's no trace left on the user's PC.

We've been surprised how long it takes the Chinese to block these sites. It generally takes them in excess of one week.

I started this company because I'm passionate about privacy. And I won't sit idly by while the freedom of the Internet is crushed and access to information is restricted under the thumb of repressive regimes.

This is not a government contract. This is something we're just doing ourselves.

It was sort of a moral imperative for us to take action and do something about it.

He knows when you have to hold back now. He's reacting a lot more to where the tackle is going and making his move, rather than preplanning like he did last year.