In our modern age of Whole Foods and hybrid cars and flat screen TVs that are super-energy efficient, ... it's really about living a life that has concern for the planet around you but also doing it with style, authenticity and just a little bit of personal flair.

Danny Seo

Age Cars Efficient Energy Flat Foods Hybrid Modern Screen Super

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It's better to add hybrid cars and other fuel-efficient models to the company's lineup, as the market for those vehicles is booming. Consumers are purchasing them even though they are more expensive than conventional gasoline cars.

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A lot of people come to me and they say, 'I want to live a more eco-friendly existence, but I just don't know what steps to take, it just seems so overwhelming,'

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You can't really go wrong if your heart is in the right place, and you are trying very hard to make the right choices -- you're heading in the right direction, ... That's what you should feel really good about.

You can recycle a used detergent bottle into a bird feeder, ... But at the end of the day, it is still just a detergent bottle hanging from your tree. And so even thought you've recycled it, it's not beautiful.

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Eventually, ... when you are making buying decisions as you're living your life, everything sort of becomes intuitive.

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