I'm hoping that word-of-mouth on the film - people seeing it and liking it - that that will drive more people to the theaters, because I haven't seen the billboards or the posters or anything.

'Battlefield' was one of those slow-building songs, the way 'Tattoo' was. It was kind of a word-of-mouth hit. The more people heard it, the more they started requesting it on the radio.

When you have a name actor, with a face that people recognise and a name that can go on posters or billboards and be able to appear on the talkshow circuit and tout the film, that's always a plus.

There is no publicity that can work as effective as the word of mouth publicity about the right salary, right position and right designation being given to the deserved, employed person of the organization.

We wanted people to 3-D-print anything, not just more 3-D printers.

I think more and more people these days go for the safe option in film making.