I was just really pleased to see them contribute as freshmen.

I'm very, very pleased to contribute in some form or another,

We competed well. Baylor obviously is good, but I'm pleased with the way we fought. And to have two freshmen go out and get wins, it shows how they're improving.

I'm confident we'll be strong defensively after we get a few games under our belt.

She might be the most naturally talented player we've got. She has a natural instinct for the game. She started getting more confident through freshman year and scored some big goals against quality opponents.

The effect was overnight. Traditionally in the marketing world, it takes weeks or even months to generate acceptable awareness and traffic. Here we saw traffic spike overnight.