I think it would be good to have something that encourages people to appreciate their own country - people sometimes seem too keen to get away. It is also important that we establish a British brand, especially in countries which are opening up, such as Poland, China and Russia.

Any guide book that suggests that talking to English people is tantamount to assault is being both unhelpful and inaccurate.

This is a booming market. We are perceived as a very tolerant society.

White people in this country are tweaked. We are raised to believe a myth of White superiority. Malcolm X, in The Autobiography of Malcolm X, said that White people's "belief that they are 'superior' in some way is so deeply rooted that these things are in the national White subconscious.

This country isn't a melting pot. Think of this country as a stir fry. That's what this country should be. A place where people are appreciated for who they are.

This country isn't a melting pot. Think of this country as a stir fry. That's what this country should be. A place where people are appreciated for who they are.