I hear a lot of bad TV commercials that try to sound like Where It's At. That pretty much turned me off from using the electric piano for a lot of years.

I direct a lot of TV commercials and music videos.

I did my own music videos, my own TV commercials.

The average TV commercial of sixty seconds has one hundred and twenty half-second clips in it, or one-third of a second. We bombard people with sensation. That substitutes for thinking.

I had plenty of offers to do sponsorships and TV commercials, but it's just not in me. I would love to get that out of me, but I just don't feel comfortable with it.

I did a whole lot of work before taking up my first movie. From TV commercials to Telugu films, I learnt a lot from them all.