I have long admired Univision - a pioneer in the industry - and recognized the tremendous potential and influence of the burgeoning U.S. Hispanic population.

The Hispanic population in this country is not a monolith. When you're in Miami, the newscast is going to be different from the newscast in Los Angeles.

The Hispanic culture is finding its way into the American culture. Places like Miami are going to be centers for that influence - places like Los Angeles and, certainly, cities in Texas.

I look forward to working alongside Univision's exceptional team as we work to further realize the substantial growth potential of this dynamic organization.

What drew me to this job is that Univision is a brand unlike any other in all of media. Univision has the highest brand affinity of any brand, and that includes Microsoft and Apple and some of the iconic brands in all of industry.

Having spent two years at AOL, I would love to be able to go back to that industry knowing what I know, and I think I would be able to help the traditional media side to better understand what is coming at them, how to deal with it.