I don't want people to think that that's something I do every day — wake up and do a beer bong. I like to have fun, but that's not me all the time.

When I started doing research in 1980, the forecast was: In 10 years, there's going to be one huge beer company. After Prohibition ended in 1933, beer was the first thing to come back. But after a while, we started to lose three or four breweries per year.

Well, if there's poison in the beer, you shut down St. Patty's day,

...like the Jews and the Seventh Day Adventurists

It was my first scene. My first day. We could have started with me drinking a beer, something a little less than having Barbies touching each other. But they started with that.

Our beer sales have grown from the day we opened.