I don't think there was any backlash from the American fan when we joined the Truck Series and I would expect the same thing will happen in Cup and Busch. That was a couple years ago and over the last couple years, the country is moving. It has become more global, the economy is more global and the consumer is more global.

Dave Illingworth

Related Quotes

In order for us to become an important part of the American culture, we need to participate in NASCAR at all three levels. It will broaden our appeal.

— Dave Illingworth

For the past two years in the Craftsman Truck Series, we've been trying to learn everything we can about NASCAR racing.

— Dave Illingworth

If you want to compete against the best, in America that means NASCAR. We look forward to February 2007, when the green flag waves to start the Daytona 500 and the starting lineup features the Toyota Camry.

— Dave Illingworth

There will be no Toyota-branded teams or cars. Teams will bring their own sponsorship and we will provide only technical support.

— Dave Illingworth

What the crew did was put the turbocharger on this telescope. The Advanced Camera is going to add 10 times the capability to Hubble.

— Garth Illingworth