I don't believe in going into another country with a European design. We eat local food and live and interact with the local people.

We worked all night. Our team will be up another night if they need to.

Good design helps build and sustain competitive advantage.

Throughout the country, I see the same design problems and solutions over and over.

There was a lot more freedom from a design standpoint, which you can't do anymore in this country, ... Today's drivers are just as brave, just as much gladiators, as we were then.

It is also important to understand what makes a game fun for each demographic, and how best to design the controls. We put this thought into every game we design.