I define creativity as the process of having original ideas that have value.

Creativity is the process of having original ideas that have value. It is a process; it's not random.

My contention is that creativity now is as important in education as literacy, and we should treat it with the same status.

if you're not prepared to be wrong, you'll never come up with anything original.

If you're not prepared to be wrong, you'll never come up with anything original.

Creativity is as important as literacy and numeracy, and I actually think people understand that creativity is important - they just don't understand what it is.