Here you've got a situation where there is an opportunity for so many stores, and it suits a wide array of customers.

I see this opportunity as a way to connect to the Spanish-speaking audience in a different and more profound way than I've been able to do in the past. I want to tell the stories of Latinos who grow up here and live the American Dream.

When they were first kicked out, I was really upset — but we later came to see it as an opportunity,

It?s just a given opportunity. I don?t think we got down after it. The players got aggressive after the net.

We also have an opportunity with the topical committees to ... reach out further to these groups. This process is kind of an ever-widening circle of getting people involved.

I think it's a wonderful opportunity for us.