He ran the ski valley on a total shoestring. If we had enough money from one year, we'd add something the next.

My brother was one of the first guys that made tons of money doing this, playing in these ski-joints.

It was important that those guys have Anglo-Saxon names.

I've worked here since I was a kid. I've always been part of the business.

I (couldn't) see people paying someone money to tell me to do the things I know how to do and that I know I need to get done.

All the money in the world is not going to buy a really passionate ad. Anything a user would produce would be more sincere, more genuine.