Growth-hacking is about scalability - ideally, you want your marketing efforts to bring in users, which then bring in more users.

Growth hacking is the future of marketing. It has to be.

There has to be something about your business that gets you excited. Otherwise, you probably wouldn't have spent your precious - irreplaceable - time on it.

Public relations and marketing are something companies do to move product. It is not meaningful. It is not cool. Yet because it is cheap, easy, and lucrative to cover, blogs want to convince you that it is.

Growth hackers are typically computer engineers that build great marketing ideas into the product during the development process.

The risks of speaking extemporaneously are apparent the first time you wing it and promptly put your foot in your mouth.