For me, my role is about unleashing what people already have inside them that is maybe suppressed in most work environments.

For me, the most fun is change or growth. There are definitely elements of both that I like. Launching a business is kind of like a motorboat: You can go very quickly and turn fast.

We asked ourselves what we wanted this company to stand for. We didn't want to just sell shoes. I wasn't even into shoes - but I was passionate about customer service.

When people say you can't do this or can't do that, it motivates me to work harder and prove you wrong,

Most of us are not pure self-starters; most people need role models, they need coaches, they need exemplars, they maybe need some discipline or some rewards. We need to be motivated.

Maybe 'Doonby' will haunt people for awhile and make them wonder, 'What was that really about?' And that excites me as an artist.