Even though they'll be value priced, they'll still carry hefty profit margins. They'll have better fuel economy and should do well. The market will be smaller, but it's still a big market.

But if you take the halo effect of all the free advertising and media exposure, put a dollar value on that, I would suspect they probably came up with a calculation that said, at worst, it's about break-even.

Don't tell me what you value, show me your budget, and I'll tell you what you value.

A lot of value-type stocks are finally getting recognized. Maybe there's some profit-taking in the high-tech sector, and investors are looking for safe bargains.

Consumers are very aware of the economy and they don't want to pay premium prices anymore. They're shopping for value.

We are a free enterprise economy and we shall leave market forces to determine the value of the peso, while taking the appropriate measures to assist the export sector.