Especially in this environment, where there's a lot of cash in the market, I don't think they'd have too many problems getting it away.

More maintenance work is being done out of Southeast Asia and China. The real savings are in labor. There's a lot more work to be done and a lot of savings can come out.

It's just a step-up in terms of the pressure on the unions and it's consistent with what they've talked about, pushing to double savings. It's pretty much in line with the strategy that Dixon's outlined.

With the increase in broadband penetration further enhancing how messages get delivered, we should continue to see a favorable environment for increased Internet ad spending.

Marketers are overwhelmed by the hundreds of diverse opportunities for reaching consumers within each individual store environment. Our clients need answers to basic questions: ?What are all of the retail channel marketing options? How are these options measured? What marketing objectives can actually be achieved in-store? And how will you measure the ROI?

We're in a giant car heading towards a brick wall and everyones arguing over where they're going to sit.