Entrepreneurs must be practical experts. They needn't set out to be subject matter experts in what they do; they must set out to solve a problem or pursue some cause or purpose greater than themselves.
Simon Sinek
Related The words I'm singing now
Mean nothing more than meow to an animal THEY MIGHT BE GIANTS Sometimes, the experts forget they were once beginners. You must be gentle with beginners; they... LAILAH GIFTY AKITA To be, or not to be, that is the question. WILLIAM SHAKESPEARE The deadline is set and they think I am their pet. SANTOSH KALWAR The quest of the Inner Ring will break your hearts unless you break it. But if you break it, a surpr... C.S. LEWIS To be or not to be. That's not really a question. JEAN-LUC GODARD Do I have the courage of being a ruthless man to myself with the complete knowledge on my manner or ... FEREIDOON YAZDI Be not penny-wise. Riches have wings. Sometimes they fly away of themselves, and sometimes they must... FRANCIS BACON To be or not to be is not a question of compromise. Either you be or you don't be. GOLDA MEIR To be mad is worse than not to be if this is what it is. JOHNNY RICH Hamlet's Cat's Soliloquy "To go outside, and there perchance to stay Or to re... HENRY N. BEARD To be or not to be isn't the question. The question is how to prolong being. TOM ROBBINS And what do they want!? DEYTH BANGER These subject matter experts are managers in industry that work with and supervise automation profes... DALE LEE An artist needn't be a clergyman or a churchwarden, but he certainly must have a warm heart for ... VINCENT VAN GOGH In all secrets there is a kind of guilt, however beautiful or joyful they may be, or for what good e... GILBERT PARKER Our feeling is that the most important thing on a set is that actors have enough confidence to try d... PETER FARRELLY People today think they are experts in everything, when they are actually experts in nothing. JUSTIN DEVINE So what if the experts disagree with you. They might be wrong. DAN WALDSCHMIDT Sheep don’t need the shepherd to be what they are. The shepherd needs sheep to be what he is. LJUPKA CVETANOVA As a veteran of the diet wars, I think it's time to call a truce. Rather than hear experts argue... DEAN ORNISH One must never set up a murder. They must happen unexpectedlly, as in life. ALFRED HITCHCOCK I know that David Tennant's Hamlet isn't till July. And lots of people are going to be doing Dr Who ... NEIL GAIMAN They have done what they set out to do ... to engage the wider community in their fight for civil ri... RENEE ASHER Experts on romance say for a happy marriage there has to be more than a passionate love. For a lasti... MARILYN MONROE It is odd what notions men seem to have of the scantiness of a woman's resources. They do not fi... JANE WELSH CARLYLE My mom and dad - they were always there. They were always on the set. They focused on our family lif... CANDACE CAMERON BURE My job is to bring out in people what they wouldn't dare do themselves. KARL LAGERFELD My mother didn't set out to surround us with white students or colleagues. My mother just sought... ILYASAH SHABAZZ I don't set trends. I just find out what they are and exploit them. DICK CLARK No matter whether you're an Olympic swimmer or you're someone who doesn't like to swim, ... SUMMER SANDERS We work closely with the customer. The MoD sends us 'subject matter experts' who have just returned ... COLIN STEPHENSON I wouldn't be in a huge hurry to go back to Kansas. It was just bizarre. There's a lot of ve... DYLAN MORAN Those who invalidate reason ought seriously to consider whether they argue against reason with or wi... ETHAN ALLEN Who cares what THEY think, what do YOU think? You can't control others' perception of you, so just b... DAN O'DONNELL “The ultimate lesson to prohibition is two-fold. Watch out for solutions that end up worse than th... D STEW The truth of the matter is, we're not far away from where we should be. We can complain about the pr... GEORGE KARL Some things you know all your life. They are so simple and true they must be said without elegance, ... PHILIP LEVINE Don't be buffaloed by experts and elites. Experts often possess more data than judgment. Elites can ... COLIN POWELL Some mathematics problems look simple, and you try them for a year or so, and then you try them for ... ANDREW WILES I don't set out to offend or shock, but I also don't do anything to avoid it. SARAH SILVERMAN I've never set out to write a funny movie or be a funny comedian as a woman. I am a woman. I don... MAYA RUDOLPH It will not be enough to rely on experts. Ordinary citizens must become experts too. It will take pu... MIKHAIL GORBACHEV Good intentions aren't enough. People have good intentions when they set a goal to do something,... HARVEY MACKAY Tinys do not deserve safety. If they are to prove themselves, they must suffer and die or suffer and... FRANCESCA LIA BLOCK Don't be afraid to make things up. Never fear being exposed as a fraud. Experts make things up a... STEPHEN COLBERT To date or not to date that is the question. It's almost as important as Shakespeare's to be... AL GOLDSTEIN trying to do things they can't yet do, failing, and learning what they need to do differently is exa... ANGELA DUCKWORTH The unfortunate thing about experts is that they are afraid to be wrong. RODNEY LOVELL Ideas lose themselves as quickly as quail, and one must wing them the minute they rise out of the gr... THOMAS F. KENNEDY Most powerful of all powers in its holy insinuation is _being_. _To be_ is more powerful than even _... GEORGE MACDONALD Central banks don't have divine wisdom. They try to do the best analysis they can and must be pr... MARY KAY ASH Through money or power you cannot solve all problems. The problem in the human heart must be solved ... DALAI LAMA Some persons have lived manly or womanly lives, and they lack but one thing - open confession of the... BILLY SUNDAY Reasons... questions... what they have in common? - All get finded in the hard way. DEYTH BANGER Even when the experts all agree, they may well be mistaken. BERTRAND RUSSELL Even if all the experts agree, they may well be mistaken. BERTRAND RUSSELL In response to Tom's passing, we ask that everyone set aside inclinations to vilify or demonize othe... CAROL ROSE Real entrepreneurs have what I call the three Ps (and, trust me, none of them stands for 'permis... MICHAEL DELL Family isn’t something that’s supposed to be static, or set. People marry in, divorce out. They�... SARAH DESSEN Everyone is trying to impress everyone else. to make themselves out to be smarter or more confident ... MARISSA MEYER Parents have become so convinced that educators know what is best for their children that they forge... MARIAN WRIGHT EDELMAN Sure some medical experts say coffee could be a health hazard, but they obviously never built a web ... GEOFF BLAKE What is the price of justice? What is the price of justice? When bail is set unreasonably high, peop... LORETTA LYNCH Everyone who achieves success in a great venture, solves each problem as they came to it. They helpe... W. CLEMENT STONE The truth is that wherever a man lies with a woman, there, whether they like it or not, a transcende... C.S. LEWIS Everyone must be proactive and do all they can to help themselves to stay employed. STEPHEN COVEY Fifty-two workers nearly died while trying to put off a fire yet they are not fire experts and neith... ISSA WAFULA That's why you have to look at (immigrants) in the greater picture of what they do in the U.S. econo... FARIBORZ GHADAR If we're trying to set education policy, we have to listen to the education experts. EUGENE PETERSON Yes! Very funny this terrible thing is. A man that is born falls into a dream like a man who falls i... JOSEPH CONRAD Students must have initiative; they should not be mere imitators. They must learn to think and act f... CESAR CHAVEZ Students must have initiative; they should not be mere imitators. They must learn to think and act f... CESAR CHAVEZ Everyone is trying to impress everyone else, trying to make themselves out to be smarter or more con... MARISSA MEYER We didn't set out to be educators or even scientists, and we don't purport that what we do i... ADAM SAVAGE Often and often must he have thought, that, to be or not to be forever, was a question, which must b... JONES VERY [Some experts claim the Web site appears to be deliberately screening out those with a low interest ... DAVE EVANS It's amazing what ordinary people can do if they set out without preconceived notions. CHARLES FRANKLIN KETTERING It's amazing what ordinary people can do if they set out without preconceived notions. CHARLES F. KETTERING Idling is important. Most people don't know how. They're afraid of it. This explains why the... MORTIMER ADLER First, a man may in some ways be superior to his fellows and still serve them, if together they serv... ROGER ZELAZNY It turns out that I learned something from my dear old dad after all: firemen are experts at getting... JODI PICOULT The United States doesn't do what it does in the world for altruistic reasons. Nobody set out to... MICHAEL MANDELBAUM We must learn to regard people less in light of what they do or omit to do, and more in the light of... DIETRICH BONHOEFFER Having discovered your purpose, you must set goals to achieve them SUNDAY ADELAJA There must be right and wrong answers to questions of morality and values that potentially fall with... SAM HARRIS The morning shows don't just use people as experts, they make people into experts. MARIE WILSON [F]or any group determined to maintain a set of communal standards some mechanism of enforcement mus... CLAY SHIRKY We came out of the gates hard and fast. They did exactly what we wanted them to do: set the pace and... PAUL AZNAREZ Human is what he decides to be. ZAMAN ALI Professional farmworkers who know how to do a number of different jobs, whether it be pruning or pic... DOLORES HUERTA Substituting nuance for novelty is what experts do, and that is why they are never bored. ANGELA DUCKWORTH We must learn to regard people less in the light of what they do or omit to do, and more in the ligh... DIETRICH BONHOEFFER Men must be decided on what they will not do, and then they are able to act with vigor in what they ... MENCIUS It would be a horribly inefficient system if they flew all around the place visiting flowers they ha... ANDREW HURLY Citizenship must be precious, not handed out like candy in a parade. We don't ride along and thr... STEVE KING Too often, it seems, conservatives have scorned experts as incompetent, biased, or otherwise worth i... KURT EICHENWALD You must see your goals clearly and specifically before you can set out for them. Hold them in your ... LES BROWN You must see your goals clearly and specifically before you can set out for them. Hold them in your... LES BROWN It's their dedication and time spent on the wrestling mat. They really peaked at the right time and ... KRIS HAYWARD
More Simon Sinek
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SIMON SINEK When I was in college, my school newspaper accepted an ad from a Holocaust revisionist organization.... SIMON SINEK The U.S. Constitution protects our privacy from the prying eyes of government. It does not, however,... SIMON SINEK I try to find, celebrate and teach leaders how to build platforms that will inspire others. SIMON SINEK When we can communicate from the inside out, we're talking directly to the part of the brain tha... SIMON SINEK Wal-Mart's size and scale is so vast they literally have the ability to change the face of the e... SIMON SINEK Sometimes spending time with someone who is perceived as 'successful' can make us feel less ... SIMON SINEK Pilots, to a large degree, are like salesmen. They have to be confident to be good at their jobs. Th... SIMON SINEK I have friends who are majorly into the cosplay culture and have urged me to go to a convention for ... 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(it) is... ... SIMON SINEK Always the journey, never the destination. SIMON RATTLE The majority of my work is about preparation. TARYN SIMON I do seem to try to make things harder and harder for myself. In some perverse way, obstacles intere... TARYN SIMON My work is drawn to the political but avoids an agenda. There is no inherent critique or support. TARYN SIMON In my work, I construct texts and images. Between those two points the blur occurs. Each is altered ... TARYN SIMON I'm interested in the murky areas where there are no clear answers - or sometimes multiple answe... TARYN SIMON With 'The Simpsons,' people didn't know what they were gonna see. They didn't have a... SAM SIMON I'd rather be nauseous than tired, I think. SAM SIMON I'm supporting the charities that I supported during my lifetime, and I want to continue to do t... SAM SIMON 'The Simpsons' money got bigger and bigger. When I left 'The Simpsons', no one thoug... SAM SIMON I want medical experiments on animals stopped. They don't do anything, and they don't work. SAM SIMON One of the things about animal rights, which is not the only thing that I care about in this world, ... SAM SIMON The truth is, I have more money than I'm interested in spending. Everyone in my family is taken ... SAM SIMON Work made me crazy. I was tough to get along with. SAM SIMON I don't believe in miracles. SAM SIMON I am a big PETA supporter, and their East Coast headquarters is the Sam Simon building, and their We... SAM SIMON A lot of charities spend a million dollars on a fundraiser to make $15,000. It's a social swirl.... SAM SIMON I want to do whatever I can to survive. SAM SIMON I don't think the spirit of Hollywood is such a spirit of generosity. I think people really begr... SAM SIMON Veganism is an answer for almost every problem facing the world in terms of hunger and climate chang... SAM SIMON The sort of lifetime achievement stuff that I'm getting now is kind of like Tom Sawyer's fun... SAM SIMON There are certain times you realize you've got too much money. One was when I started getting bi... SAM SIMON When people make donations to non profits, they want to know that their money goes to good use. SAM SIMON Boxing should probably be banned. But until then, I'm a big fan. SAM SIMON Through PETA, we rescue animals in roadside zoos and circuses. They are some of the most abused anim... SAM SIMON If I said to most of the people who auditioned, 'Good job, awesome, well done,' it would hav... SIMON COWELL Life was so much simpler in pre-video days when everyone refused invitations because the 'Forsyt... SIMON HOGGART Learning music is a birthright. And you have to start young. SIMON RATTLE One of the pleasures of staying with friends is that you get to browse their shelves. I always arriv... SIMON HOGGART He always describes his characters' voices and their physique so brilliantly. As people have sai... SIMON CALLOW The social sciences, I thought, needed the same kind of rigor and the same mathematical underpinning... HERBERT SIMON Too many brands treat social media as a one way, broadcast channel, rather than a two-way dialogue t... SIMON MAINWARING I can't read a computer screen and never use a calculator. It's all in my head and by hand. SIMON REUBEN I'm a happy camper when I'm doing both: writing and art every day, along with a dose of read... MARGE SIMON Most successful American politicians look well-fed on endorsements, campaign contributions and chick... SIMON HOGGART I also learned to play Fruit Ninja on an iPad. It is quite hypnotic, and I hope one day to get past ... SIMON HOGGART The leverage and influence social media gives citizens are rapidly spreading into the business world... SIMON MAINWARING Every time I sat in a chemistry lesson, I thought, 'What am I doing this for? I don't ever w... SIMON COWELL What do we do after? Build a transfer station? Direct haul? And what will the form be? Contract with... ALAN SIMON If we fill to capacity we don't have to do a tax or bond to cover the rest. ALAN SIMON We're taking in less [household] trash and have more capacity. And capacity equals money. ALAN SIMON It's pretty much a lull in the action. We're looking forward to the next few years. ALAN SIMON Corporate America cannot afford to remain silent or passive about the downward spiral we are undergo... SIMON MAINWARING If anyone has conducted a Beethoven performance, and then doesn't have to go to an osteopath, then t... SIMON RATTLE As a child growing up in a grey-skied Yorkshire village, I would occasionally happen upon a Bollywoo... SIMON BEAUFOY Whether they run a record company or a grocery store, every boss will tell you you're in big tro... SIMON COWELL Don't borrow someone else's spectacles to view yourself with. SIMON TRAVAGLIA I work out three or four times a week, I have Botox, take tons of vitamins and vitamin infusions - i... SIMON COWELL I've had Botox, but then again pretty much everyone I know has. To me, Botox is no more unusual ... SIMON COWELL I get paid very well and am happy with what I make, but I'm not in the super-rich bracket. I sho... SIMON BIRD It's sad that the BBC is toning down Dennis the Menace for a cartoon series. He is losing his we... SIMON HOGGART The most potentially transformative impact of social media is its ability to encourage brands to mar... SIMON MAINWARING Non-disclosure in the Internet Age is quickly perceived as a breach of trust. Government, corporatio... SIMON MAINWARING The golden age is before us, not behind us. ST. SIMON Sudden money is going from zero to two hundred dollars a week. The rest doesn't count. NEIL SIMON Then come the wild weather, come sleet or come snow,
We will stand by each other, however it blow. SIMON DACH There should be a readiness, on our part, to investigate with candor to follow the truth wherever it... SIMON GREENLEAF In requiring this candor and simplicity of mind in those who would investigate the truth of our reli... SIMON GREENLEAF People like us, we think differently, don't we? We are different. We do all the things that others d... SIMON MORDEN Oga. Watu hawaogi ndiyo maana wachafu. Kuoga ni lazima kutumia maji. Ukitaka kuoga neno, tumia maji;... SIMON MASHALLA There are in me the seeds from which, if necessary, the universe could be constructed. In me somewhe... TED SIMON America loves the representation of its heroes to be not just larger than life, but stupendously, aw... SIMON HOGGART New York is not Mecca. It just smells like it. NEIL SIMON In Washington, the first thing people tell you is what their job is. In Los Angeles you learn their ... SIMON HOGGART To be worth making at all a journey has to be made in the mind as much as in the world of objects an... TED SIMON Democracy encourages the majority to decide things about which the majority is blissfully ignorant. JOHN SIMON All lies and jests, still a man hears what he wants to hear and disregards the rest. PAUL SIMON Historians are left forever chasing shadows, painfully aware of their inability ever to reconstruct ... SIMON SCHAMA Some years ago, writing about stage adaptations of fiction, I noted: JOHN SIMON What information consumes is rather obvious: it consumes the attention of its recipients. Hence, a w... HERBERT SIMON For your benefit, learn from our tragedy. It is not a written law that the next victims must be Jews... SIMON WIESENTHAL Don't listen to those who say, you taking too big a chance. Michelangelo would have painted the Sist... NEIL SIMON It is a comfort to the unfortunate to have companions in woe.
[Lat., Solamen miseris socios habuis... SIMON FORMAN Better your room than your company. SIMON FORMAN Champagne Wishes and Caviar Dreams. ELLEN SIMON Get up and dance, get up and smile, get up and drink to the days that are gone in the shortest while... SIMON FOWLER All lies and jests, still a man hears what he wants to hear and disregards the rest. PAUL SIMON An honest politician is one who, when he is bought, will stay bought. SIMON CAMERON Integrate purpose into your for-profit business model through a long term commitment to a cause that... SIMON MAINWARING Transforming a brand into a socially responsible leader doesn't happen overnight by simply writi... SIMON MAINWARING Albert Camus, a great humanist and existentialist voice, pointed out that to commit to a just cause ... DAVID SIMON British diplomats who worked in Iran during the 1980 hostage crisis are deeply upset by Ben Affleck&... SIMON HOGGART The why is what makes journalism an adult game. The why is what makes policy coherent and useful. Th... DAVID SIMON There are two Americas - separate, unequal, and no longer even acknowledging each other except on th... DAVID SIMON What information consumes is rather obvious: it consumes the attention of its recipients. Hence a we... HERBERT SIMON For the music business, social networking is brilliant. Just when you think it's doom and gloom ... SIMON COWELL The whole process of being one of the 10 finalists for the 'Vogue' Fashion Fund award has to... SIMON SPURR It's interesting in American culture. We like to build people up and then push them off the pede... SIMON REX American audiences tend to be more expressive than British ones. SIMON PEGG There are actually quite high profile British TV star cameos in it that you probably wouldn't ev... SIMON PEGG One of the greatest challenges companies face in adjusting to the impact of social media, is knowing... SIMON MAINWARING I did an audiobook for 'Rough Crossings,' which I thought was one of the best books I had pu... SIMON SCHAMA As years passed away I have formed the habit of looking back upon that former self as upon another p... SIMON NEWCOMB You're lucky you had that when you were 20. I sure didn't. I was overweight, and I had acne. CARLY SIMON Perhaps the most powerful lesson other brands can learn from Nike is the need to act in accordance w... SIMON MAINWARING Playing piano well is one thing, but attempting to play at concert level accompanying Meryl Streep w... SIMON HELBERG Astronomers are greatly disappointed when, having traveled halfway around the world to see an eclips... SIMON NEWCOMB A really strong woman accepts the war she went through and is ennobled by her scars. CARLY SIMON A social contract is the way out of this dilemma for corporations that want to lead in the 21st cent... SIMON MAINWARING However, it was the great 18th century social philosophers John Locke, Thomas Hobbes, and Jean-Jacqu... SIMON MAINWARING Social media demands a lot of us on top of our already demanding lives. So let's disconnect as w... SIMON MAINWARING Ensure your employees understand what your brand stands for so they can be your first line of word-o... SIMON MAINWARING Not since the digital revolution in the early '90s has technology placed such a comprehensive bu... SIMON MAINWARING For a truly effective social campaign, a brand needs to embrace the first principles of marketing, w... SIMON MAINWARING More brands are waking up to their social responsibility and doing good work through cause marketing... SIMON MAINWARING We need to develop and disseminate an entirely new paradigm and practice of collaboration that super... SIMON MAINWARING Brands are facing a new competitive landscape in which self-definition, core values and purpose will... SIMON MAINWARING Brands are faced with the daily challenge of massively scaling their outreach in order to build pers... SIMON MAINWARING Effectively, change is almost impossible without industry-wide collaboration, cooperation and consen... SIMON MAINWARING Companies and their brands need to reach out and speak directly to consumers, to honor their values,... SIMON MAINWARING More and more companies are reaching out to their suppliers and contractors to work jointly on issue... SIMON MAINWARING Define what your brand stands for, its core values and tone of voice, and then communicate consisten... SIMON MAINWARING