Clearly gas prices can impact car buyers' product decisions.

It's like having your own car, without the gas prices.

With gas prices and maintenance on a car, why bother?

Gas prices have a significant impact on the consumer psyche,

It's like having your own car, without the gas prices, the insurance and the maintenance. There's always one there, and the car's always clean.

I really haven't been cognitive of gas prices. It wasn't until I filled up my husband's Toyota Prius Hybrid that I had a moment of understanding of how people who drive gas cars feel.