And I see that developing. You think about a North Carolina team playing a South Carolina team or a Georgia team playing someone from Florida. That would draw a big crowd and a lot of TV exposure.

There's no doubt it's (because of) winning. People want to play a team that wins because they want to compare their state to a team that's winning in another state.

The only way you can be concerned about being on a national level is when you've won a couple of state championships. Then you're thinking, how does your state compare to other people. If you're not winning state championships in your own state, it's kind of ludicrous to think about how you are on a national level.

I don't know if it's getting too big, as long as we keep it in perspective that this is high school football. It's a lot of fun. (It's not too big) as long as it is still manageable. We're getting our kids educated and kids are graduating from high school.

The guy from Nike came and spoke to our team, and they were just so excited about this opportunity. So many times you hear people say, 'Kids are not like they used to be.' Well, I think they are. Sometimes they just need to be led. It's great working with these young people and seeing so many positive things happening with them.

It's really crazy. You get to meet all the CEOs at Nike. They're making a commitment to all the top high schools in the country. They're taking the top 20 (football) teams in America. They're tapping the high school market. We'll be a Nike team head to toe.