Advertising and marketing philosophies that thrive on emphasizing 'natural' differences don't stay in the realm of advertising and marketing--they spill into how we justify sexism and racism at every life stage.
Andi Zeisler
Related You don't sell the product, you sell the philosophy. When you sell a product, you have customers, wh... SOUMEET LANKA Marketing used to be about advertising, and advertising is expensive. Today, marketing is about enga... SETH GODIN I like to open for a band as it brings on sort of a challenge and it makes things more interesting. ... KELLY JONES E-mail is one of the fast-growing areas in Internet advertising and marketing. CHRISTOPHER TODD Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend ... HOWARD SCHULTZ I'll be focused on consumer technology and Internet media, in particular, search, mobile, commerce, ... JAMES SLAVET Over the years we have consistently been spending billions of dollars more on R&D than on all aspect... JEFF TREWHITT The best ideas come as jokes. Make your thinking as funny as possible. DAVID OGILVY advertising is the price you pay for having unremarkable product or service JOHN EDSON The best ads are about the customer and how the product will change his life. ROY H. WILLIAMS Rescuing people from the results of their own foolishness is really what customers service is all ab... ROY H. WILLIAMS The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that... THE TIMES UK It's a perfectly natural deal for these two companies. WPP wants to be the biggest marketing and adv... JAMES DOUGHERTY It's a perfectly natural deal for these two companies, ... WPP wants to be the biggest marketing and... JAMES DOUGHERTY This deal is an indication that Mr. Sorrell has a drive to be the absolute top advertising and marke... JAMES DOUGHERTY Many companies I've worked with find it much too easy to be less selective in their list pulls becau... JEANNIEY MULLEN By the way, if anyone here is in advertising or marketing, kill yourself. BILL HICKS More and more marketers are on a quest to prove that marketing is more than advertising. Senior mana... LARRY DEUTSCH This is a fantastic breakthrough advertising and marketing campaign that is sure to be a great succe... JOE AHERN Advertising design teaches you the fundamentals of building brands, copy writing, integrated marketi... BRIAN GILLETTE All the people who run agencies, all the important people in agencies have taken communication cours... GEORGE LOIS Authentic brands don't emerge from marketing cubicles or advertising agencies. They emanate from eve... HOWARD SCHULTZ We are Punjabis from Amritsar, though I was born and brought up in Mumbai and did my Bachelors in Ma... KAJAL AGGARWAL Search engines are dependent on income from advertising, and for this you need partners and marketin... HERMANN HAVERMANN Marketing is what you do when your product is no good. EDWIN H. LAND “The Number One Golden Rule of Marketing: There Are No Rules” JIM HARGADON Sales may lead to advertising as much as advertising leads to sales. MICHAEL SCHUDSON My background was in advertising and marketing. But I realized I enjoyed the retail aspect of busine... BOB WINSTON This will be an ideal way for firms involved in some aspect of advertising or marketing to generate ... BOB CEFAIL No trade will be made unless they want the thing more than they want their money. ROY H. WILLIAMS People don't trade money for things when they value their money more highly than they value the thin... ROY H. WILLIAMS Nature is a strong brand name. Everybody knew that. First thing, Nomenclature 101. Slap Natural on t... COLSON WHITEHEAD Savremeni svet treba posmatrati sa marketinške distance. ALEKSANDAR ILIć Does your marketing promote the difference between good and bad or better and best? DANIEL C. FELSTED Referring to an event in an untold story is a powerful technique rarely used. ROY H. WILLIAMS Големите компании виждат нещата такива, кавито са. Пре�... AL RIES Stop thinking “Outside the box” and look what is actually in the box first. You jump around from... JULIE ANN DAWSON By doing extraordinary things you are contributing to create a better world. Memorable should be the... JUANMARKETING Five minutes in an old book quickly reveals that most of what is being sold today as new insights in... ROY H. WILLIAMS We're bringing in top quality, better merchandise, national brands, a very competitive marketing and... DAVID PERNO The company must now prove that online advertising is cost effective and integral to the marketing m... HOLLY BECKER I see this as a generally negative decision for marketers, especially in the short term. JEANNIEY MULLEN Cell phone-based marketing could be the silver bullet we've been looking for in advertising for a lo... LAURA MARRIOTT I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an ... DAVID OGILVY Yahoo! is embarking on a major transformation. The company must now prove that online advertising is... HOLLY BECKER The discussion is on how to enhance the uniform to better reflect the essence of our advertising and... BILL WHITMAN Sex sells, and those are great marketing, great advertising. There's no regulation of things like dr... JUDITH SILVERSTEIN We offer businesses premier print directories, the premier Internet Yellow Pages, and a product that... DENNIS PAYNE A new offering is not necessarily always an improved version of an old, but sometimes it could be re... ANUJ SOMANY There is no stiff competition in a business space regardless of what market news says until all comp... ANUJ SOMANY All the marketing and advertising sells the book as what it is and hopes that the book will be displ... M. J. ROSE We've always felt that no other agency could match our creative strengths in retail advertising, and... ELLIS VERDI We are just delighted to establish an advertising and marketing partnership with The Woodlands. Our ... GINA MANLOVE The Best Marketing Is Education! NYLUS STANTON aesthetic isn't simply about good design for good design's sake. NOAH KERNER Here we will see that pharmaceutical companies spend tens of billions of pounds every year trying to... BEN GOLDACRE What we're left with ... is the distinctly uncomfortable sense that much of what we call culture jam... ANNE ELIZABETH MOORE It’s never been easier for audiences to skip, filter, or avoid advertising, so the best ideas are ... AJAZ AHMED Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scient... GEORGE LOIS advertising produces familiarity which produces sales PAUL COOKSON Advertising may be described as the science of arresting the human intelligence long enough to get m... DAVID HONEGGER What the heart feels today, the head will know tomorrow. JOHN HEGARTY As advertisers become more savvy about the in-theatre marketing environment and new digital projecti... ROBERT MARTIN The Pork Marketing Board worked with advertising and marketing firms to position the pig as a sort o... DAVID SAX Gaining support from Austin Ventures is further proof that online consumer education is gaining mark... DAVE ELLETT All channels in the entire TV network are in an intense competitive environment and we have to ensur... CAROLINE WONG If the sales & marketing function is all about teamwork called ‘WE’, then how everyone in an org... ANUJ SOMANY I still think a worldwide marketing services group could work. It brings something very different th... JAY FARRELL Hammer down product fundamentals first. Make sure you've got something that works before doublin... RYAN HOLMES There was a period of time in America where the advertising world actually went to the housewives of... JULIANNE MOORE The [industry] is doing extremely well. ACID is really making a mark. Anything different is great. T... TOM WALLACE The FDA did nothing to assure that the proper trials were conducted, but at the same time allowed ma... ERIC TOPOL Advertising is a business of words, but advertising agencies are infested with men and women who can... DAVID OGILVY Our marketing plan is changing immensely because of what's going on in the world. I want to stress h... JANET LEVINE Doing business without advertising is like winking at a girl in the dark. You know what you are doin... STEUART HENDERSON BRITT Show me employees who genuinely love what they make or sell and I'll show you scores of happy custom... ANN BEVANS Does anyone here work in advertising or marketing? Well if you do, when you get home take a gun shoo... BILL HICKS After the collapse of socialism, capitalism remained without a rival. This unusual situation unleash... GüNTER GRASS Rescuing people from the results of their own foolishness is really what customers service is all ab... DANIEL C. FELSTED The difference between email being identified as an art or a science is truly an individual decision... JEANNIEY MULLEN Transforming a brand into a socially responsible leader doesn't happen overnight by simply writi... SIMON MAINWARING Big businesses have always had a lot more voice. They can afford advertising; they can afford market... SHERYL SANDBERG We are in the proposal stage. We have a council subcommittee working through the details on the leng... CLYDE EVANS We do marketing on our own as a method of getting the word out to tennis fans. We have tried various... BRAD PEARCE Advertising is much less powerful than advertisers and critics of advertising claim, and advertising... MICHAEL SCHUDSON It is important to bear in mind that political campaigns are designed by the same people who sell to... NOAM CHOMSKY I was raised to believe that excellence is the best deterrent to racism or sexism. And that's how I ... OPRAH WINFREY Usually, fundamentalists, be they Christian, Muslim, or any faith, shape and interpret religious tho... BELL HOOKS Part of how we decide how we allocate our media is we have fairly sophisticated ways of measuring ou... STEVE EASTERBROOK I was raised to believe that excellence is the best deterrent to racism or sexism. And that's ho... OPRAH WINFREY The only way to have great customers is to be one. DANIEL C. FELSTED If I were asked to name the deadliest subversive force within capitalism--the single greatest source... ROBERT L. HELLBRONER Spam is a waste of the receivers’ time, and, a waste of the sender’s optimism. MOKOKOMA MOKHONOANA Better to be known for something than be forgotten for nothing. JOHN HEGARTY The word love has been so abused by publicity and advertisements that we no longer know really what ... JEAN VANIER Marketing spending in the fourth quarter of 2005 was a precipitous drop from the two-year high of Q3... CARL HOWE It used to be said "Build it and they will come," now it is "Build it and bribe them in". BANGAMBIKI HABYARIMANA We are generally pleased that we were able to report a solid quarter in a tough advertising environm... GARY PRUITT Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being cons... PHILIP KOTLER I am impatient to see the explosion of competing new ways music will be sold online. Competition bet... RENAUD DONNEDIEU DE VABRES
More Andi Zeisler
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