A great trademark is appropriate, dynamic, distinctive, memorable and unique.

The talent for discovering the unique and marketable characteristics of a product and service is a designer's most valuable asset.

It's unique. It's something I don't believe we've done before. Some purists don't like it, but I think it's appropriate.

In terms of a movement, what does a movement look like, we're seeing a very unique dynamic that I think is unprecedented in U.S. history. That's why this May 1st thing has the potential to be so explosive - because you can't control it.

To be memorable and to have dramatic impact, informational detail must function actively within the dynamic of a story.

Every actor and actress is possessed of the absorbing passion to create something distinctive and unique.